CAA Media.

CAA Media.

Introduction

Positioned at the nexus of talent, content, brands, technology, sports, and live events, CAA creates limitless opportunities for the storytellers, trendsetters, icons, and thought leaders who shape popular culture. We were tasked with developing their paid amplification capability as a premium offering for their influencer brand programs.

Year

2024

Industry

Talent Agency

Scope of work

/

Branded Content

/

Talent Agency

Timeline

Ongoing

Introduction

Positioned at the nexus of talent, content, brands, technology, sports, and live events, CAA creates limitless opportunities for the storytellers, trendsetters, icons, and thought leaders who shape popular culture. We were tasked with developing their paid amplification capability as a premium offering for their influencer brand programs.

Year

2024

Industry

Talent Agency

Scope of work

/

Branded Content

/

Talent Agency

Timeline

Ongoing

Challenge

Challenge

Build a premium paid-amplification offering for the world's top talent agency.

CAA needed a way to guarantee reach and engagement on the influencer brand programs they sell to advertisers. We built that capability from the ground up — and have run it ever since with names like Ariana Grande, Katy Perry, Kerry Washington, and Shondaland.

Outcome

Outcome

Increased revenue. Stronger advertiser confidence. Repeat business.

Our paid amplification work for CAA's branded campaigns delivers guaranteed engagement at scale, makes their brand offerings more competitive, and brings advertisers back season after season.

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell us about your business and where paid media could pull harder. We'll be in touch within 48 hours.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell us about your business and where paid media could pull harder. We'll be in touch within 48 hours.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

Tell us about your business and where paid media could pull harder. We'll be in touch within 48 hours.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.